Women In Business WA - Vorian Agency Boardroom Luncheon

Tuesday 4 February 2014

Exciting things are happening within Women in Business WA and after attending the first Vorian Agency-lead member Boardroom Lunch I am excited too!

Women In Business Director Jennifer Rose Bryant has expertly and VERY cleverly created a partnership with Vorian Agency to provide members with an impressive range of online and offline marketing services which according to Jennifer will ensure 100% success rates for members.

As one of 10 members invited to attend this initial event and as someone considering taking on WIBWA ‘Engage’ level of membership I was lucky enough to benefit from an informative session with Managing Director Megan Del Borrello and Account Manager Katrina Giura to learn about search marketing integration.

Photo courtesy of WIBWA Director Jennifer Rose Bryant

If words like robot.txt, crawls, duplicate content and a chrononicle error sound like gobbley-goop then you will understand the confused looks and questions that Megan and Katrina expertly and gently answered so as to not overwhelm us too much.

Megan and Katrina shared about keys things to do in relation to online marketing like having a good domain name that represents what you do and updating your quality content regularly in order to maintain your search engine ranking.

Megan recommended using video content and highlighted the importance of optimising videos and images.

It was clear from the session that the team at Vorian Agency know what they are doing and are ready and willing to assist start-up and established businesses with online and offline marketing needs.

PLUS the lunch provided was delish!

Over lunch WIBWA members had the opportunity to introduce ourselves and although I don’t have space to tell you about all of them I will share about a few :o)

Suzette van der Heijden has an amazing story and journey to share – look out for this lady at a future WIBWA event. Suzette is Chief Editor at Merise Magazine which is aimed at and welcomes migrants to Australia. The magazine was  created in 2011 and initially focused on the South African market however it is now opening up to other nationalities. Suzette shared that starting the magazine was the bravest thing she has ever done. Awesome!

It was lovely to see Sheryll Fisher from Outback Initiatives again and despite having already participated in one of the groups programs I still got excited listening to Sheryll share about what these guys do and provide. In short Outback Initiatives is a Perth-based leadership development company that provides outback adventures for individuals, groups, businesses, and companies.

“I feel privileged to be able to watch the transformation that occurs during our programs,” Sheryll shared.

I can certainly attest to that!

I have heard Pauline Bright from Bright Business speak a couple of times and she has some great strategies and tools to help people get better at business.

Pauline’s business coaching services focus a lot on money and what business owners actually want to earn. Then she works with people to implement strategies that ‘lights them up.’

Do you think you would have benefitted from this Boardroom Lunch? If so, contact Jennifer Rose Bryant about Women In Business WA membership options.